Brittany Foti, LMBT, MMP, MLD-C
Founder & CEO, Valor Massage®
Official founder profile, media backgrounder, press assets, speaking topics, and expert commentary guide for journalists, publications, event organizers, and media producers.
About Brittany Foti
Brittany Foti, LMBT, MMP, MLD-C, is the founder and CEO of Valor Massage®, a Fayetteville, NC-based medical massage practice specializing in clinical bodywork for active-duty military personnel, veterans, first responders, healthcare professionals, post-operative recovery clients, and individuals navigating acute and chronic physical stress.
With advanced credentials as a Licensed Massage & Bodywork Therapist, Medically Certified Massage Practitioner, and Certified Manual Lymphatic Drainage Therapist, Brittany has built a reputation for pioneering outcome-driven, evidence-informed manual therapy within a healthcare landscape traditionally focused on routine relaxation. Under her leadership, Valor Massage® has expanded into a multi-location clinic recognized regionally and nationally for clinical rigor, patient rights advocacy, and veteran healthcare access.
As an authorized VA Community Care provider and head of an SBA-certified Women-Owned Small Business (WOSB), Brittany is a vocal advocate for integrating medical massage into mainstream medical protocols, elevating professional standards for massage therapists, and breaking the stigma surrounding post-traumatic stress disorder (PTSD) among military members and first responders.
From Vision to Valor Massage®
Brittany's path to founding Valor Massage® was forged through profound personal resilience. Becoming a primary caregiver at age 10 amid her family's mental health struggles, she developed a deep empathy for physical and emotional suffering early in life. After overcoming significant adversity and rebuilding her life as a single mother, she established Valor Massage® in Fayetteville, NC with a clear mission: to deliver clinical, results-oriented care rooted in genuine human connection.
"I started Valor Massage® because I saw a critical gap in how care was being delivered. I wanted to create a place where clinical expertise meets genuine compassion — a sanctuary where every client feels valued, understood, and supported throughout their recovery journey."
Recognizing that the military-heavy Fayetteville community needed specialized medical massage rather than standard spa services, Brittany aligned Valor Massage® with the VA Community Care Network. Today, her practice serves hundreds of veterans and healthcare patients while offering structured apprenticeship and mentorship programs to train the next generation of medical massage practitioners.
Credentials & Professional Expertise
Valor Massage® Achievements & Awards
Recognition earned through clinical excellence, community trust, and patient care.
Business Excellence Award
Consumer Ratings Institute (CRI) New York
Best of 2026 Winner
BusinessRate Benchmark
USA TODAY Featured Business
USA TODAY
Community Votes Fayetteville Winner
Community Votes Fayetteville NC
Community Votes Fayetteville Winner
Community Votes Fayetteville NC
Community Votes Fayetteville Winner
Community Votes Fayetteville NC
Speaking Topics & Media Commentary
Brittany Foti is available for interviews, podcast guesting, keynote speaking, panel discussions, and expert quotes on the following subjects:
Medical Massage in Modern Healthcare
Integrating outcome-based clinical massage into mainstream medical care, VA healthcare systems, and patient recovery plans.
Resilience & Entrepreneurial Leadership
Building a multi-location healthcare brand as a single mother while overcoming severe trauma, adversity, and industry inertia.
Veteran Healthcare & PTSD Stigma
Breaking stigmas surrounding PTSD, advocating fiercely for veteran care, and treating trauma with dignity and clinical excellence.
Patient Rights & Healthcare Advocacy
Fighting for transparency, informed consent, and ensuring patient voices are respected within complex healthcare systems.
Need expert commentary or a keynote speaker for your podcast, conference, or publication?
Book Brittany for an Interview or EventPress Features & Media Coverage
National and regional media coverage featuring Brittany Foti.
Celebrity News: Inside Success TV Network Feature
Inside Success TV Network spotlights Brittany Foti's story of resilience, leadership, and service as she joins the Women in Power series with her featured episode 'Healing By Her Hands'.
EIN Presswire: Vision for Healing Through Compassionate Care
Official release announcing Brittany Foti's feature on Women in Power TV, exploring how resilience and empathy drive her mission to heal veterans, first responders, and healthcare workers.
VoyageRaleigh Magazine: Story & Lesson Highlights
In-depth interview covering Brittany's journey, her advocacy for patient rights, her stance on medical massage, and breaking stigmas surrounding PTSD.
Women In Power TV Docuseries Feature
Watch Brittany Foti share her personal journey from childhood caregiver and survivor to founder of Fayetteville's premier medical massage practice.
Watch: Brittany Foti on Women In Power TV
Official docuseries episode sharing Brittany's journey from overcoming adversity to founding Valor Massage®.
Brittany Foti — Women In Power TV Episode ("Healing By Her Hands")
Brittany shares how she turned personal pain into a purpose-driven practice serving veterans, first responders, and healthcare workers.
View Full Episode DetailsProfessional Headshots & Brand Assets
Journalists, editors, and conference organizers are welcome to download high-resolution photos and official logos for press use.
"Our mission is simple: heal people, change lives, and raise the bar for the massage and healthcare industries alike."
— Brittany Foti, LMBT, MMP, MLD-C (Founder & CEO, Valor Massage®)
